We like this chart by our friend and colleague David Orozco. In this case, x = lawyers. But x could be anything: entrepreneurs, salesmen, politicians, writers, professors, etc. The key questions, though, are how does x signal her level of excellence and what makes her signal credible to third parties?
- 206,086 hits
This work is licensed under a Creative Commons Attribution-NonCommercial 3.0 Unported License.
Blogs I Follow