FYI: this year’s most popular World Cup jersey

Related imageSuper Eagles on fleek! Via CNBC, Ruth Umoh (@ruthumohnews) reports: “Prior to its official June 1 release date, Nike had already received 3 million pre-orders for the jersey [of the Nigerian National Team] …. That sets a new pre-order record for an African team and even some of the biggest soccer clubs in the world. To put that into perspective, top-three soccer club Manchester United sold the most jerseys globally in 2016, with 2.85 million sales.” (By the way, there is also a thriving market in counterfeit jerseys.) Double hat tip: digg and Vanity Fair.

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About F. E. Guerra-Pujol

When I’m not blogging, I am a business law professor at the University of Central Florida.
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2 Responses to FYI: this year’s most popular World Cup jersey

  1. Abogada Guerra's avatar Abogada Guerra says:

    Go Nigeria! Great colors!

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