Fakebook?

File under “fake it til you make it.” William Turton was the first to report (via Gizmodo) that you can “unfollow” Mark Zuckerberg but you can’t “block” him. On a different note, check out this report by John Glenday describing Facebook’s glaringly fake ad metrics:

“According to Facebook, it can reach 41m 18-24 year old’s and 60m 25-34 year old’s in the US. However, one analyst … has called out the firm for massively overstating the number of people who view ads on the platform, given that census data confirms there are only 31m and 45m people respectively in each age bracket.”

Image credit: spottedtoad.wordpress.com

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One Response to Fakebook?

  1. Pingback: Assorted links (data fraud edition) | prior probability

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