Tag Archives: Super Bowl

Reverse auction (Super Bowl edition)

Another day, another potentially creative use of an auction mechanism. According to this report in the Wall Street Journal, the NFL has reportedly requested its top three choices for the 2015 Super Bowl Halftime Show — Rihanna, Katy Perry, and Coldplay (Cold…who?) — to pay the … Continue reading

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World Cup auctions?

Why not use auctions or some other market mechanism to allocate the right to host such sporting events as the World Cup, the Olympics, or the Super Bowl? Or do you think FIFA’s corrupt selection methods, or the IOC’s opaque multi-stage selection process, or … Continue reading

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My favorite 2014 Super Bowl ad

By the way, was it just me, or were the 2014 Super Bowl ads way more lame and unoriginal (on average) this year? Nevertheless, what I liked the most about this particular ad was its simplicity and provocative multilingualism … … Continue reading

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